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The Impact of OTT Chat Apps on International Customer Messaging
Mobile messaging traffic is rapidly migrating to over-the-top (OTT) messaging services as consumers around the globe have more and ...
What a Smart Customer Messaging Strategy Will Look Like in 2019 and Beyond
Despite the growth of instant messaging and other OTT communication channels, SMS isn’t going anywhere any time soon. Rather ...
The Undeniable Potential of WhatsApp as a Customer Messaging Platform
By 2014, WhatsApp was bigger than SMS. Today, with over a billion daily active users, it is the go-to ...
Introducing Nexmo In-App Messaging
Integrating new communication channels into your customer experience is an ongoing process that has become critical for winning and ...