In Context

The next-generation communications blog from Nexmo

Adaptive Routing: It’s like a GPS for your SMS

March 31, 2015 Published by //

If you ask someone who’s responsible for implementing or managing SMS if they ever have problems, the answer will almost always be “yes”. There are a number of issues that impact SMS delivery because it was never intended to be a business communication tool. As experts in the industry, Nexmo knew it had to solve […] Read more »

Dodging Balls and Giving Back

March 30, 2015 Published by //

Last Sunday, March 22nd, the SOMA Rec Center in San Francisco hosted the 2015 GitHub Dodgeball Tournament. Over the last 4 years, GitHub has organized an annual tourney bringing together various startups from around the Bay Area to raise funds in favor of different charities. This year, each team donated $3,000 to Build, the Second […] Read more »

3 Ways to Increase Customer Engagement Using Text-to-Speech (TTS)

March 25, 2015 Published by //

Mobile marketing has become  an essential part of customer engagement . Over 58% of customers leave a brand after a single negative customer experience. With the odds stacked against marketers, getting the user experience right the first time is crucial. Mobile marketing spend globally has risen 103% in 2013 and is still rising.  As more […] Read more »

Nexmo Does SXSW

March 23, 2015 Published by //

Last week I attended South by Southwest (SXSW) in Austin, TX. Having never been to SXSW before, I had no idea what to expect but I heard time and time again that SXSW is “awesome.” For those who’ve never been to SXSW, it’s broken up in to an interactive section, a music section and a […] Read more »

The Future of Mobile Messaging: An interview with Joshua Stern, CEO of Telerivet

March 19, 2015 Published by // //

SMS has become the most reliable way for organizations to communicate with their employees and customers. Yet, for many organizations — especially non-profits and small businesses — integrating professional mobile messaging in a meaningful way often proves prohibitively expensive, technical, or unmanageable. Telerivet eliminates these barriers by enabling organizations to effortlessly implement robust, cost-effective, two-way […] Read more »