In Context

The next-generation communications blog from Nexmo

Category: Voice

Bots and AI: Voice vs. Text for Your AI Bot Interface

September 21, 2017 Published by // // // // //

How do you decide whether your AI bot should be a chatbot or a voice bot? The context of the use case is an important factor of course, but should it be the deciding factor or should you make both channels available to users? Microsoft Technical Evangelist Martin Beeby, CEO/Co-Founder of The Bot Platform Syd Lawrence, […]
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Bots and AI: Great Bot Use Cases in Production Today

September 7, 2017 Published by // // // //

Every bot developer must contend with the limitations that are inherent in such a relatively new technology. But innovators always find a way to transcend tech limitations and build something remarkable. I asked Microsoft Technical Evangelist Martin Beeby and CTO/Co-Founder of Opearlo Oscar Merry to share examples of great use cases they’ve encountered or built for […]
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Anatomy of a Voice API: What Is It? How Does It Work? What Can You Do with It?

August 29, 2017 Published by //

As the technology that supports human communication continues to evolve, we’ve come nearly full circle when it comes to speech. Communication via Voice has been under some pretty stiff competition from SMS and other text-based, real-time communications channels in the past few years. But as the original mode of human communication, Voice still has a […]
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Call Tracking: Opportunity Calls for the True Growth Hacker

August 23, 2017 Published by //

Whether you’re a growth hacker with coding skills or a developer with growth hacking ambitions, you’re ignoring a whole world of digital marketing possibilities if you’re not using phone numbers as a channel. And it’s not because it’s too hard, too expensive or ineffective. It’s probably because you’ve assumed they aren’t hackable. But it turns out […]
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Making a text-to-speech phone call with Django

August 14, 2017 Published by // // // //

Amongst the incessant notifications people receive every day; a ringing phone is still much harder to ignore or overlook. It creates a sense of urgency which makes it the perfect way to deliver critical or time sensitive messages such as two-factor authentication codes or important service notifications. In this tutorial, we will look at how […]
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Inbound voice call campaign tracking with Nexmo virtual numbers and Mixpanel

August 3, 2017 Published by // // //

Campaign tracking is a “must have” for any marketing or advertising campaign. Without the ability to accurately track the number of users engaging with each advertisement you can’t work out your cost per acquisition (CPA), so ultimately you can’t determine which campaigns are successful and which are losing your business money; CPA greater than ARPU […]
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