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Category: SMS

Journey of an SMS: Global SMS Messaging in a Complex World

February 16, 2017 Published by // // // //

SMS engagement rates are over 94 percent, dwarfing most other communication channels. The personal, direct nature of SMS makes text messages nearly impossible to ignore. Think about it: when was the last time you ignored an SMS? You may have 1,136 unread emails and 47 unread Facebook Messenger IMs, but you likely have 0 unread messages […] Read more »

5 Tips for Effective SMS Text Messaging with Customers

January 3, 2017 Published by // //

For businesses in the digital realm, SMS reaches customers like no other medium: people almost always read the text messages they receive. In fact, SMS has a 98 percent open rate, according to a report by Dynmark, making text messaging an especially effective channel for businesses to distribute critical customer information. Like any potentially effective […] Read more »

Nexmo’s Adaptive Routing Finds Its Way To a U.S. Patent

December 15, 2016 Published by // //

What began as an internal optimization to enable Nexmo to deliver better quality to its text messaging customers is now a patented innovation. Nexmo’s proprietary Adaptive Routing solution for high-quality global delivery of text messages has been issued a U.S. patent (U.S. Pat. No. 9,485,169). It’s the first patent for Nexmo. Adaptive Routing is an […] Read more »

Grab Drives Southeast Asia Forward with International SMS & Voice

December 8, 2016 Published by // // //

Grab is the leading ride-hailing platform that provides transportation solutions for 620 million people across 34 cities in Southeast Asia. Grab offers a wide range of services through their mobile app, including GrabTaxi, GrabCar, GrabBike, GrabHitch, GrabExpress, and GrabFood. Enhancing the Grab Experience with Communications The Grab mission is to create the safest, most accessible […] Read more »

Webinar: What You Can Learn About Contextualized Communications

December 8, 2016 Published by // // // // // //

The concept of contextualized communications has been around for years. The term is a reference to a form of communication where the all relevant information is brought forth to the right people at the right time to allow for a better user experience. But why is this type of user experience important for end users? […] Read more »

The Future of Customer Engagement: 3 Key Trends to Watch in 2017

December 5, 2016 Published by // // // //

In the early 1980s, children at a school in Nicaragua did something remarkable: they spontaneously created a language. Brought together for the first time in a school for deaf children, they had no shared sign language and so they developed their own. The result, ISN (Idioma de Señas de Nicaragua), is a grammatically complex, expressive […] Read more »

Webinar: Create Compelling Communications Experiences With SMS

November 15, 2016 Published by // // // //

Most of us are familiar with SMS — it’s an age old telecommunications technology that has existed for decades. But SMS has evolved from a person-to-person communication channel to a critical communication method for business-to-consumer (B2C) interaction. In this webinar recording we explain why SMS is even more relevant today, walk through innovative SMS use cases, and how the channel […] Read more »