In Context

The next-generation communications blog from Nexmo

Category: Messaging

Bots and AI: Voice vs. Text for Your AI Bot Interface

September 21, 2017 Published by // // // // //

How do you decide whether your AI bot should be a chatbot or a voice bot? The context of the use case is an important factor of course, but should it be the deciding factor or should you make both channels available to users? Microsoft Technical Evangelist Martin Beeby, CEO/Co-Founder of The Bot Platform Syd Lawrence, […]
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Sending SMS messages with PHP

September 20, 2017 Published by // // // //

The Nexmo SMS API allows you to send an SMS and receive an SMS by interacting with a simple, HTTP based API. You can read the docs if you’re interested but there’s no need to thanks to the Nexmo PHP client, which handles talking to the API for you. Prerequisites You’ll need PHP installed before […]
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Bots and AI: Bot Messaging vs. Push Notifications vs. SMS

September 14, 2017 Published by // // // //

With so many channels available to deliver messages to users these days—SMS, email, push notifications, and so on—where does bot messaging fit in? And how different from the other channels is it really from a tech standpoint? CEO/Co-Founder of The Bot Platform Syd Lawrence and Microsoft Technical Evangelist Martin Beeby shared their viewpoints in a […]
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Conversation Threads, Context and the Omnichannel Customer Experience

September 12, 2017 Published by // //

The customer experience is broken at many enterprises—B2C and B2B alike. The problem stems from the proliferation of channels through which customers and companies communicate, for example, SMS, in-app messaging, voicemail messages and live phone calls. Conversations in each of these different channels are isolated from similar conversations in other channels, leaving customers feeling disengaged […]
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The Communications Trends Defining Next-Gen Customer Engagement

June 26, 2017 Published by // // // // // //

I recently had the opportunity to speak with Head of Platform Marketing Francisco Kattan and Head of Voice Products Roland Selmer for the debut episode of our video series Communications in Context. The conversation centered on emerging trends that are defining how savvy businesses need to engage their customers. It was a rich topic that […]
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3 Tactics to Make Your Contact Center Millennial-friendly

June 6, 2017 Published by // // // // //

Have you heard? Voice is the hot new thing. We speak to machines with the same ease as when we’re conversing with humans. Yet something curious is happening: people are making fewer voice calls. In 2014, a Gallup poll found that 68% of American 18- to 29-year-olds—the oft-maligned, yet frequently exalted Millennials—had used text messaging a […]
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Nexmo Integrates Messaging into Microsoft Workflow Automation Tools

May 8, 2017 Published by // // //

Good news for bottleneck busting: Nexmo has launched a connector to Microsoft’s suite of workflow automation tools, enabling users of Microsoft Flow, Logic Apps and PowerApps to integrate SMS and text-to-speech (TTS) messaging into their custom workflows. Users can leverage the high response rates of SMS messaging to create custom business alerts that will consistently get the […]
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