Blog

Category: Messaging

Journey of an SMS: Global SMS Messaging in a Complex World

February 16, 2017 Published by // // // //

SMS engagement rates are over 94 percent, dwarfing most other communication channels. The personal, direct nature of SMS makes text messages nearly impossible to ignore. Think about it: when was the last time you ignored an SMS? You may have 1,136 unread emails and 47 unread Facebook Messenger IMs, but you likely have 0 unread messages […] Read more »

5 Tips for Effective SMS Text Messaging with Customers

January 3, 2017 Published by // //

For businesses in the digital realm, SMS reaches customers like no other medium: people almost always read the text messages they receive. In fact, SMS has a 98 percent open rate, according to a report by Dynmark, making text messaging an especially effective channel for businesses to distribute critical customer information. Like any potentially effective […] Read more »

Webinar: What You Can Learn About Contextualized Communications

December 8, 2016 Published by // // // // // //

The concept of contextualized communications has been around for years. The term is a reference to a form of communication where the all relevant information is brought forth to the right people at the right time to allow for a better user experience. But why is this type of user experience important for end users? […] Read more »

The Future of Customer Engagement: 3 Key Trends to Watch in 2017

December 5, 2016 Published by // // // //

In the early 1980s, children at a school in Nicaragua did something remarkable: they spontaneously created a language. Brought together for the first time in a school for deaf children, they had no shared sign language and so they developed their own. The result, ISN (Idioma de Señas de Nicaragua), is a grammatically complex, expressive […] Read more »

Webinar: Create Compelling Communications Experiences With SMS

November 15, 2016 Published by // // // //

Most of us are familiar with SMS — it’s an age old telecommunications technology that has existed for decades. But SMS has evolved from a person-to-person communication channel to a critical communication method for business-to-consumer (B2C) interaction. In this webinar recording we explain why SMS is even more relevant today, walk through innovative SMS use cases, and how the channel […] Read more »

Webinar: Enhance your Existing Application with Contextual Voice Capabilities

October 18, 2016 Published by // // // // //

Application users are increasingly expecting flexible and contextualized communications. These savvy users expect to interact with your application over multiple channels; including SMS, Voice, and Chat. With Nexmo’s new Voice API you can easily add contextual voice communication to your existing applications. Learn how to add feature-rich voice capabilities to your existing applications. In this […] Read more »

Nexmo Recognized as Top Global A2P SMS Messaging Provider and Customer Service Champion by Leading Mobile Carriers

June 30, 2016 Published by // // //

Roaming Consulting (ROCCO), a leading telecommunications research firm, recently conducted extensive “Vendor Performance Reports” with over 500 mobile network operators (MNOs) to better understand how vendors in the market perform in customer service and A2P (application-to-person) SMS messaging. Championing Customer Service While many vendors offer services internationally, there are complex, specific challenges that come with […] Read more »